You’ve been interviewed on the show… Now what?

Good question. Appearing on a show like GFR is a great credibility booster and gives you great content that you can leverage in your own marketing and publicity efforts. Here are some tips on how you can do that:

Post your appearance on your web site

Within a day or two of appearing on GFR, we’ll be able to send you an MP3 file containing your portion of the show which you can distribute as you see fit. We’d also recommend linking back to the full broadcast on the Gravity Free Radio! site. That will help provide some context for your appearance and let your web visitors see that you’re a member of an elite group that includes some of the most prominent thought leaders in marketing, sales and business.

Include it in your next email marketing campaign

The people that you do business with will likely benefit from the content you provided on the show. And combining your appearance with a “stay in touch” email is a great way to remind your clients and colleagues why they enjoy doing business with you in the first place.

Use it as a sales tool

When you’re trying to qualify yourself for a lead or prospect, it’s really nice to be able to answer a question by saying, “Actually, I just talked about that on a radio interview I did last week. Let me send you a link.” It’s a terrific follow-up device and an easy way to build credibility with someone you don’t know well.

Use it to help you book more speaking gigs and other radio appearances!

There’s no better way to prove how well-spoken and knowledgeable you are and what a great interview you would be. Attach a link to your GFR interview in all your responses to calls for guests/speakers/panelists.